You planned the wedding dress.
This one is for every other day of the week.
Brides spend months on one dress and a few minutes on the rest: the welcome dinner, the brunch the morning after, the honeymoon. White is yours all week, and a plain white linen dress keeps it simple.
Our 1930s strap dress hangs straight from the shoulder, with no print. It is cut from a plain-woven blend of linen and rayon, to order, in our atelier in Hanoi.
For a small ceremony on a beach or at city hall, it can be the dress itself. Standard sizes run US 4 to 14; made to measure, at 10% more, lets you set the length.
White Solid, no print
4-14 US sizes
+10% Made to measure
We pay the import duty, not you.
Free shipping at $170. We dispatch from Hanoi in 1 to 3 business days, and delivery to a US address takes 9 to 15 business days. Made to measure needs 3 to 5 more business days for tailoring.
Why plain white for the week
A bride is photographed all week, not just on the day. A solid white dress with no pattern looks bridal in every picture without pretending to be a second gown.
The weave shows its texture, so the white reads as summer cloth rather than satin. Next to heirloom earrings or a small bouquet, that plainness helps.
It is also the calm side of our studio. Our silk scarves carry Ly and Tran Dynasty motifs; our linen leaves all of that out.
One dress, four occasions
The welcome dinner With a heel and the earrings you will wear on the day.
The morning after Flat sandals and sunglasses for the brunch everyone photographs.
The honeymoon Alone at dinner, or layered over a fine shirt later in the evening.
Every summer after A plain white dress does not announce a wedding. It simply becomes your summer dress.
Fit and made to measure
Find your size
These are body measurements, not garment measurements. The 1930s cut falls straight from the shoulder, so it skims rather than fits close.
-
S / US 4-6 - bust 34-35 in / 86-89 cm, waist 26-27 in / 66-69 cm
-
M / US 8-10 - bust 36-38 in / 91-97 cm, waist 28-30 in / 71-76 cm
-
L / US 12-14 - bust 39-41 in / 99-104 cm, waist 31-33 in / 79-84 cm
Between two sizes? Take the larger one.
Made to measure, +10%
Larger than US 14, or want a different length? Every dress is cut to order in our Hanoi atelier, up to a 46 in / 117 cm bust. Reply to your order confirmation with your bust, waist and preferred length. Our team confirms within one business day, and tailoring adds 3 to 5 business days before dispatch. Once your measurements are confirmed, we send a secure link for the 10% made-to-measure surcharge. Made-to-measure pieces are not covered by our 30-day return and include one complimentary alteration instead.
Is it pure linen?
No. The fabric is a plain-woven mix of linen and rayon, with the texture of linen. That is exactly how the product spec describes it.
Why $170
Our linen clothing runs from $105 to $170, and this dress sits at the top. Silk clothing from our studio begins at $173.
The price covers a dress made for your order in our own Hanoi atelier and posted direct, with the import duty already paid. Tailored to your measurements, it is 10% more.
Will it arrive before the wedding week?
Standard sizes: allow 1 to 3 business days to dispatch and 9 to 15 business days of US delivery. Order a month ahead, to leave some slack.
Made to measure: add 3 to 5 business days. If you plan to marry in it, give it six weeks.
What if the size is wrong?
Standard sizes can come back within 30 days, unworn and unwashed, in their original box.
Change-of-mind return postage is paid by you. Take store credit and we add 15%.
Made to measure sits outside the 30-day return, with one complimentary alteration included.
A gift for the bride
Shopping for a bridal shower, or for your sister? Check her bust and waist against the chart.
It arrives gift boxed. Write your message in Order Notes and we copy it by hand onto a card. There is no price anywhere in the parcel.
How to care for it
Machine wash cold, on a gentle cycle.
Specifications
| Material |
Linen and rayon blend, plain weave |
| Color |
White |
| Pattern |
None, solid color |
| Cut |
Strap dress, 1930s, falls straight from the shoulder |
| Sizes |
S / US 4-6 · M / US 8-10 · L / US 12-14 |
| Made to measure |
+10% of the listed price, up to a 46 in bust |
| Care |
Machine wash cold, gentle |
| Made in |
Hanoi, Vietnam · cut to order |
More white linen: White palazzo pants, $127 · White linen shirt, $105 · The beige dress, for guests